Foreword by Janice Salter | A powerful step toward building a business—and life—that truly matters.
This inspiring, practical book and interactive workbook—written by B1G1 founders Steve Pipe and Paul Dunn—gives you everything you need to become a Business for Good. It’s a simple, beautiful guide to creating more meaning, more impact, and more reward for everyone your business touches—yourself, your family, your team, your customers, and the world.
💜 Includes a foreword by Janice Salter, founder of Salters Business Support, whose own transformation journey aligns deeply with the message of this book. Inside, you’ll find:
A practical, step-by-step approach to becoming a purpose-driven business
Insightful activities and reflections that spark real change
A clear path to aligning your values with how you lead, work, and give
Read what the experts say:
“Immensely important. Instantly actionable. Completely unmissable.”
—Harvee Pene, Author of Doing Good is the New Great
“I’ve never been so inspired... This book proves it’s easy to make a difference while making things better for your business, too.”
—Gill Tiney, Founder of Collaboration Global
“This is the best gift I could give to any business owner.”
—Shane Lukas, Author of Putting Excellence Into Practice
🌍 Every copy sold feeds 10 street dogs in Nepal 🌍
Salters Business Support donates a full day’s food for 10 rescued dogs through our giving partnership.







